Posts Tagged ‘email design’

Monday, September 19th, 2011

6 Email Tips Based on Eye Tracking

Eye-tracking measures where users look on a screen — what parts of an email they read first, what parts they scan and ignore. These big, clunky machines use fancy software to track the point of the gaze and the motion of the eye, giving us a pretty detailed heatmap image of where and when people [...]

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