Posts Tagged ‘reputation’

Thursday, June 10th, 2010

Email Campaign Checklist (w/free download)

Pushing the “send” button on an email campaign can be a nerve-wracking moment.  Are you really sure your campaign is ready?  Is that little voice in the back of your head making you second-guess the accuracy of your message? A bad campaign can have a significant amount of negative impact on your brand. It can: [...]

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Friday, February 5th, 2010

Clean Email Lists = Improved Deliverability

Prior to sending an email campaign it’s always a good idea to clean the lists you plan to upload or use for delivery. By doing so, you’ll manage forecasting expectations and provide an accurate basis for campaign planning.  Cleaning your lists on a regular basis prevents mail servers from blocking your sender from email address [...]

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